Lecture by Mark Anthony

The motivating leader

Motivated employees are 43% more efficient and create 28% more profit. Happy and motivated employees make happy and motivated customers who buy more and stay longer.

Motivated employees have motivating leaders!

Mark believes that motivation is one of the most crucial factors in modern management and is a core competency that characterizes the most capable leaders today. And he also believes that there is enormous potential in an incredible number of companies that can be unleashed by focusing on motivational leadership.

The lecture "The Motivating Leader" is a captivating mix of inspiring theory, challenging mindsets and new knowledge and input for your work in motivating others.

Gain insight into the exciting research and learn how you can now measure motivation, not just for the individual but for the entire company. Give yourself a thought-provoking experience and fill up your toolbox for your work on creating motivation and genuine engagement in your organization.

Hear about, among other things:

  • Be there when you are there – being present increases the feeling of value among your employees

  • Drop the carrot and stick – reward effort and attitude

  • Eliminate friction and drive longer on the road

  • Use trust instead of control and increase motivation and ownership

  • Get control of direction and meaning – this is how you create a motivation strategy

  • Commitment = ownership + motivation. How to ensure the balance